Know Why Email Marketing is so important for Your Business

If you are thinking that email marketing is on verge of death, you are absolutely wrong. Email marketing is still alive and when it comes to ROI, it is still one of the most effective marketing channels. Today businesses of almost every size have started realizing the importance of email marketing for their business. If you still have not considered email marketing for your business, you are making a big mistake. Have a look at some of the top email marketing benefits for businesses: Email marketing is low cost as compared to other marketing channels One of the biggest advantages of email marketing is that it is low cost as compared to any other marketing channels. Only for a few pennies, it can help you drive traffic to your website. It is targeted Gone are the days of when people used to place an advertisement on television, on a diner placemat, and had no control of who will see it. With email marketing, you will have the control exactly who sees your email by segme...